“Project Safe Start” Traffic Campaign kicks off in Oakville’s school zones

School Crossing Sign
“Project Safe Start” Traffic Campaign kicks off in Oakville’s school zones

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Chantal Corner

Chantal Corner

Sergeant Chantal Corner is the Media Relations Officer for the Halton Regional Police Department. She grew up in Oakville and graduated from Loyola. She still resides in Oakville.

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As the summer winds down and kids are preparing to go back to school, the Halton Regional Police are preparing for their annual Project Safe Start, a traffic campaign that reminds drivers to watch for the flashing 40 zones and be mindful when driving in or near Oakville’s school zones.

This will be the eighth year the Service has conducted this campaign that focuses on education, awareness and high-visibility enforcement of traffic laws in and around elementary school zones.

This annual campaign is run during the first two weeks of September when school children are returning to class. This year’s campaign will run between Monday August 31 and Friday September 11, 2015.

Officers will be using a multi-faceted approach to remind motorists to be on heightened alert for increased pedestrian and vehicular traffic in and around school zones and to pay attention to the crossing guards doing their best to keep the kids safe. Focused enforcement will be on speeders, aggressive drivers, and the use of hand held devices while driving. Seatbelt compliance will also be strictly enforced.

Frontline officers, District Response officers, Education Services officers, High School Liaison officers as well as Senior Command officers will all be taking part in this campaign.

On Thursday, September 10, 2015, Senior Officers, Divisional Commanders and Police Executive officers will participate in the “All Hands on Deck” component of Project Safe Start.

This high visibility enforcement and education campaign will positively affect driver behaviour around school zones throughout the year and have overall lasting safety benefits to members of the community.

Halton residents have ranked traffic concerns as their #1 policing priority in surveys. The Halton Regional Police Service recognizes this concern and engages in various campaigns throughout the year in efforts to educate the public and enforce the Highway Traffic Act and other traffic related legislation.

Pedestrians, cyclists, motorists and the police all play an integral role in ensuring safer roads within the Halton Region. We ask that everyone do their part in making school zones a safe place to be.

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