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How has Banking Changed?

Terry Campbell, president of the Canadian Bankers Association, will be in Oakville on Oct. 9 to speak about changes to the customer experience in banking at a breakfast hosted by the Oakville Chamber of Commerce.

As the President and Chief Executive Officer of the Canadian Bankers Association, Mr. Campbell is the principal spokesperson for the banking industry in Canada and communicates the perspectives of the industry to all levels of government, regulators, international bodies, media and the Canadian public. He also ensures that the CBA plays a leadership role in the development of sound public policy on financial services.[citation needed] He is also a member of the Board of Directors of the International Banking Federation (IBFed), a forum that addresses issues affecting banking around the world.

Terry Campbell, President & CEO of CBA talks at Oakville Chamber of Commerce Breakfast Terry Campbell, President & CEO of CBA talks at Oakville Chamber of Commerce Breakfast

Terry Campbell, President & CEO of CBA talks at Oakville Chamber of Commerce Breakfast

Mr. Campbell joined the CBA in 1997 and most recently held the position of Vice President, Policy. In this role, he was responsible for supporting the banking industry’s policy development and advocacy activities regarding federal financial services legislation reform, policy and legislation affecting banks as employers, international trade policy, and a range of regulatory issues at the provincial level.

Prior to joining the CBA, Mr. Campbell had a sixteen-year career in the Ontario public service, including serving at the director level with responsibility for policy related to provincially regulated financial services.

Mr. Campbell graduated with a Master’s degree in History from Queen's University and completed his undergraduate work at the University of Toronto. He has served on the Guelph Museums Board of Management and the Board of the Deposit Insurance Corporation of Ontario. He is active in mentoring programs for recent immigrants to Canada.

“With more choice and competition, we are pleased to present our members with this latest update on banking innovation and customer service” says Chamber Chair Orla Johnston.

Today’s banking customers’ rapidly changing demands are driving innovation. Banks are fighting to keep their customers loyal and satisfied. Mr. Campbell explores how banks in Canada meet the needs of customers in Oakville and across the country.

The Canadian Bankers Association works on behalf of 56 domestic banks, foreign bank subsidiaries and foreign bank branches operating in Canada and their 274,000 employees. The CBA advocates for effective public policies that contribute to a sound, successful banking system that benefits Canadians and Canada's economy. The Association also promotes financial literacy to help Canadians make informed financial decisions and works with banks and law enforcement to help protect customers against financial crime and promote fraud awareness.

Tickets are available by visiting the chamber website at www.oakvillechamber.com or emailing [email protected]. Ticket prices are $30 for members and $40 for non-members. The event will be held at the Harbour Banquet & Conference Centre, 2340 Ontario Street, Oakville. Tables of eight are available. All prices are subject to HST. The event begins at 7:30 am with registration and the keynote speech begins at 8 am. Members of the public are invited to attend.


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